After almost a decade of an arduous journey to be able to set up an IKEA store in India, finally the Swedish giant opens its first store in Hyderabad on Thursday.

IKEA Group CEO Jesper Brodin says the opening of the first store in India marked a milestone in the company's journey, which began over three decades ago through sourcing of products.

The Swedish company's vast array of products available at one place enjoys an advantage in India. The Indian furniture market is mostly unorganized, comprising small and medium businesses.

The store, spread over a sprawling area of 13 acres (5 hectares), started business Thursday. Nithya Balakrishna takes us through the store.